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JTI / PITCH

Campaign Pitch / Editorial Design

 

BACKGROUND : Closer needed to re-pitch for new and existing work from JTI. Myself with my team needed to produce a 100pg hardcover book, a leave behind of the creative idea, and a digital presentation within 2 weeks.

As Lead Designer I developed the look and feel and then delegated and project managed the creative, giving art direction, design time and support. Setting up meetings and WIPs making sure everything was running smoothly and to deadline and budget.

It was a fantastic challenge and we pulled it off with style and determination.

Successfully, Closer won the pitch gaining existing and additional work!

 
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